The Smart Map is a mapping of initiatives that promotes access over ownership, for instance bike kitchens where volunteers show you how to fix your bike, electric car pools, and solidarity fridges where anybody can leave and pick up food.
What is the mission of the project?
Our mission is to connect people and facilitate a sustainable lifestyle by increasing participation in the close sharing economy.
Where and when did the project start?
The project was started by the nonprofit association Kollaborativ Ekonomi Göteborg (”Collaborative Economy Gothenburg”) in cooperation with the city of Gothenburg, and The Smart Map 1.0 was released in November 2016.
Where is the project offered today?
The Smart Map is offered in a number of geographic areas in Sweden, but might grow internationally within the next couple of years.
To whom is this project aimed? Who belongs to your target group?
Our main target groups are students aged 18-30 and people who are financially conscious, driven by desire or need. Our secondary target groups are people who are involved with the initiatives we map.