Ooho! is a new kind of packaging made from seaweed that proposes an alternative to plastic bottles. The spherical water container is easy and cheap to make, strong, hygienic, biodegradable – and even edible.
The consumption of non-renewable resources for single use bottles and the amount of waste generated this way is profoundly unsustainable. The aim of Ooho! is to provide the convenience of plastic bottles while limiting the environmental impact of water packaging. Ooho! was developed by Skipping Rocks Lab, a London-based start-up.
NOTPLA, the material developed by Skipping Rocks Lab has expanded beyond just Ooho, and in 2019 the startup decided to give it a name and became NOTPLA.